In one day, a small eCommerce business might post twice on four different social media platforms, field 25 different customer service inquiries and publish three pages of new sales content including promotions. Of course, this doesn’t include the tasks associated with payment, shipping and stock. In fact, running an online store involves many processes, which
As the eCommerce industry continues to grow, sellers are ironically struggling more than ever to optimize their conversion rates.
Increased competition coupled with a rise in advertising costs has roadblocked many eCommerce businesses. Not to mention that online shoppers are a demanding bunch. They’ll only buy from sellers they trust, and they’re always looking for the best deals. Can you blame them?
Here are 5 tips to optimize your conversion rates without increasing your ad spend or risking customer attrition.
You have a thriving Amazon eCommerce business. A solid website. A growing customer base. And perhaps most importantly, an email subscriber list. Now what? It’s time to market your online wares using email marketing strategies. And if you think email marketing for Amazon SMBs is dead, you’re wrong. Driving an ROI of $36 for every
When you’re selling on Amazon, your listing is your frontline salesman. It must convince as many customers as possible to buy your product. Even if you’re selling a fabulous product, your potential customers won’t know it if your listing doesn’t prove it. Many Amazon listings fail due to poor visibility. They’re simply not showing up