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The way to scale has varying routes and for John Hefter with three other partners, they strive to do so by building a harmonious work environment and establishing winning cultures. Listen as he shares his story of crafting a business to a multi-billion-dollar powerhouse!
Running your business is a full-time job. Whether it’s running your day-to-day operations, driving up sales, or scaling your business.What is often overlooked is brand building. Many third-party businesses see themselves as simply product sellers and haven’t invested sufficient time or resources into building up their brand. Adopting a “Brand Builder Mindset” results in effectively reaching your target consumers to keep them coming back for more. Forward-thinking businesses have shifted their focus from not only hitting sales numbers but also building brand loyalty.
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