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eCommerce

eCommerce Aggregators in 2022: Sink or Swim?

By Meny Hoffman // May 13, 2022 // eCommerce // 5 min read

If the current disruptions in the aggregator space are any indication of where the aggregator market is headed, Amazon 3rd party sellers seeking an imminent exit may have to wait. Or not.
Where is the aggregator space really headed in 2022?

eCommerce Fraud is on the Rise; Here’s How to Protect Your Store

By Meny Hoffman // April 6, 2022 // Business, eCommerce // 5 min read

We have good news and bad news. The good news is there is a massive uptick in eCommerce sales. The bad news? The growth in online sales has led to an increase in eCommerce fraud. There is so much fraud out there in the eCommerce world, and it’s important to know how to deal with

Shifting Your Focus From “Product Seller” to “Brand Builder”

By Meny Hoffman // February 9, 2022 // eCommerce // 5 min read

Running your business is a full-time job. Whether it’s running your day-to-day operations, driving up sales, or scaling your business.What is often overlooked is brand building. Many third-party businesses see themselves as simply product sellers and haven’t invested sufficient time or resources into building up their brand. Adopting a “Brand Builder Mindset” results in effectively reaching your target consumers to keep them coming back for more. Forward-thinking businesses have shifted their focus from not only hitting sales numbers but also building brand loyalty.

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